Projects
UTR and WTA China Open Operations
As a NYU Sports Management student, I have been involved in the operations of UTR and WTA China Open. My role included coordinating logistics, managing on-site activities, and ensuring the smooth execution of the events.
Digital Marketing Projects
I have actively contributed to various digital marketing projects, leveraging my skills in social media management, content creation, and campaign analysis. These projects have allowed me to gain practical experience and insights into effective digital marketing strategies.
NBA Fan Behavior Research
I have conducted extensive research on NBA fan behavior, exploring their preferences, engagement patterns, and consumption habits. This research has provided valuable insights into fan psychology and has contributed to the understanding of fan behavior in the sports industry.
